Hey, Rube!
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"Hey, Rube!" is a slang phrase most commonly used in the
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by
circus A circus is a company of performers who put on diverse entertainment shows that may include clowns, acrobats, trained animals, trapeze acts, musicians, dancers, hoopers, tightrope walkers, jugglers, magicians, ventriloquists, and unicyclist ...
and
traveling carnival A traveling carnival (US English), usually simply called a carnival, or travelling funfair (UK English), is an amusement show that may be made up of amusement rides, food vendors, merchandise vendors, games of chance and skill, thrill acts, ...
workers (" carnies"), with origins in the middle 19th century. It is a rallying call, or a cry for help, used by carnies in a fight with outsiders. It is also sometimes used to refer to such a fight: "The clown got a black eye in a Hey, Rube." In the early days of circuses in America (c. 1800–1860), it was very common for carnies to get into fights with the locals as they travelled from town to town. Circuses were rowdy, loud, and often lewd affairs, where country people could gather, blow off steam, and voice political views.
Mark Twain Samuel Langhorne Clemens (November 30, 1835 – April 21, 1910), known by his pen name Mark Twain, was an American writer, humorist, entrepreneur, publisher, and lecturer. He was praised as the "greatest humorist the United States has p ...
's classic description of a circus and other shows in his 1884 novel ''
Adventures of Huckleberry Finn ''Adventures of Huckleberry Finn'' or as it is known in more recent editions, ''The Adventures of Huckleberry Finn'', is a novel by American author Mark Twain, which was first published in the United Kingdom in December 1884 and in the United St ...
'' provides illustration. It was a rare show that did not include at least some violence, and this often involved the members of the circus. When a carnie was attacked or in trouble, he would yell "Hey, Rube!" and all carnies within earshot would rush to his aid. Circus pioneer and legendary clown
Dan Rice Dan Rice (January 23, 1823 – February 22, 1900) was an American entertainer of many talents, most famously as a clown, who was active before the American Civil War. At the height of his career, Rice was a household name. Dan Rice also coine ...
called it "a terrible cry, eaningas no other expression in the language does, that a fierce deadly fight is on, that men who are far away from home ravelling circus workersmust band together in a struggle that means life or death to them." "Hey, Rube!" is still the safety phrase used by many modern theatrical performers to alert security of a violent audience member, especially in outdoor or festival environments where entertainers are in close proximity with large numbers of intoxicated patrons. The origin of the expression can be traced to 1848 when a member of
Dan Rice Dan Rice (January 23, 1823 – February 22, 1900) was an American entertainer of many talents, most famously as a clown, who was active before the American Civil War. At the height of his career, Rice was a household name. Dan Rice also coine ...
's troupe was attacked at a
New Orleans New Orleans ( , ,New Orleans
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; french: La Nouvelle-Orléans , es, Nuev ...
dance house. That man yelled to his friend, named "Reuben", who rushed to his aid. Another potential explanation is that the name "Rube" is a slang term for country folk (e.g., "Rustic Reubens"), usually shortened to "
rubes ''Rubes'' is a print syndication, syndicated newspaper panel (comic strips), single-panel cartoon created by Leigh Rubin on November 1, 1984. Publication history Leigh Rubin began making and distributing his own greeting cards in 1979 through ...
". The ''Oxford English Dictionary's'' first entry for "Hey, Rube!" is from 1882, in the
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''Times'' (3 Dec. Suppl. 12/4): "A canvasman watching a tent is just like a man watching his home. He'll fight in a minute if the outsider cuts the canvas, and if a crowd comes to quarrel he will yell, ‘Hey Rube!’ That's the circus rallying cry, and look out for war when you hear it." The term is still known and used today in circuses, but usually as an allusion to the "glory days" when circuses were rowdy affairs, rather than in actual fights.


Other uses

*''Hey, Rube!'' was the title of a 1921 American silent comedy short film starring
Bobby Vernon Bobby Vernon (born Sylvion de Jardin) (March 9, 1897 – June 28, 1939) was an American comedic actor in silent films. He later became a writer and comedy supervisor at Paramount for W. C. Fields and Bing Crosby, when the sound era arrived. Blue ...
and Helen Darling. * During
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, "Hey Rube!" was the open-microphone radio call issued by Combat Air Directors on American aircraft carriers to alert USN fighters to prepare to defend a task force from enemy air-attack. *American author
Hunter S. Thompson Hunter Stockton Thompson (July 18, 1937 – February 20, 2005) was an American journalist and author who founded the gonzo journalism movement. He rose to prominence with the publication of '' Hell's Angels'' (1967), a book for which he s ...
(1937–2005) wrote a web sports column called "Hey, Rube", for
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"Page 2," which was later compiled into a book called ''Hey Rube: Blood Sport, the Bush Doctrine, and the Downward Spiral of Dumbness Modern History from the Sports Desk'' (2005). *The phrase (or a shortened version, "Rube!") is regularly used in the
Family D'Alembert The Family D'Alembert series is a set of science fiction novels by Stephen Goldin Stephen Charles Goldin (born February 28, 1947) is an American science fiction and fantasy author. Biography Goldin was born in Philadelphia, Pennsylvania. A gr ...
novels by
Stephen Goldin Stephen Charles Goldin (born February 28, 1947) is an American science fiction and fantasy author. Biography Goldin was born in Philadelphia, Pennsylvania. A graduate of UCLA with a bachelor's degree in Astronomy, he worked for the U.S. Navy a ...
: typically as a code word to alert of imminent danger. The use of the phrase comes from the titular family's cover work as a circus family. *During the 1980s the
United States Navy The United States Navy (USN) is the maritime service branch of the United States Armed Forces and one of the eight uniformed services of the United States. It is the largest and most powerful navy in the world, with the estimated tonnage ...
conducted a periodic electronic warfare exercise code-named ''Hey Rube''. *An organization in the 1970s and 1980s that advocated for street performers' rights. * In the ''
Dungeons & Dragons ''Dungeons & Dragons'' (commonly abbreviated as ''D&D'' or ''DnD'') is a fantasy tabletop role-playing game (RPG) originally designed by Gary Gygax and Dave Arneson. The game was first published in 1974 by TSR (company)#Tactical Studies Rules ...
'' role-playing adventure module ''
The Keep on the Borderlands ''The Keep on the Borderlands'' is a ''Dungeons & Dragons'' adventure module by Gary Gygax, first printed in December 1979. In it, player characters are based at a keep and investigate a nearby series of caves that are filled with a variety of ...
'' (1979), the goblin enemies shout the phrase "Bree-Yark" when they attack. The author,
Gary Gygax Ernest Gary Gygax ( ; July 27, 1938 – March 4, 2008) was an American game designer and author best known for co-creating the pioneering role-playing game ''Dungeons & Dragons'' (''D&D'') with Dave Arneson. In the 1960s, Gygax created an ...
indicated that this translated as "Hey Rube!"


See also

*
Dog whistle (politics) In politics, a dog whistle is the use of coded or suggestive language in political messaging to garner support from a particular group without provoking opposition. The concept is named after ultrasonic dog whistles, which are audible to dogs bu ...


References

{{reflist Circus slang